INMA HOOKS

Snapchat Ads reporting

Snapchat is one of the strongest channels in the Gulf, and it is usually reported in isolation. INMA HOOKS reads your Snapchat ad accounts through the Marketing API and normalises the numbers into the same metrics as every other platform.

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What you get from Snapchat Ads

  • Spend, impressions, swipe-ups and cost per swipe-up
  • Conversions, purchases and return on ad spend
  • Campaign, ad set and ad level breakdowns
  • Period-over-period comparison on every row
  • Share of total portfolio spend against Meta, TikTok and Google

How to connect Snapchat Ads

  1. 1

    Create an app in Snapchat Business Manager and register the INMA HOOKS callback address.

  2. 2

    Save the client ID and secret under Settings → Platform apps.

  3. 3

    Authorise with the Snapchat account that owns the ad accounts.

  4. 4

    Select the ad accounts and attach them to the right website.

Snapchat questions

Can I report several Snapchat ad accounts?

Yes. Every ad account you authorise can be selected and attached to the website or client it belongs to.

How often is Snapchat data refreshed?

Automatically every hour, plus a manual sync whenever you need today's numbers immediately.